BUI is just as deadly as drinking and driving!

BUI is just as deadly as drinking and driving! Did you know: A boat operator is likely to become impaired more quickly than a driver, drink for drink? The penalties for BUI can include large fines, revocation of operator privileges and serious jail terms? The use of alcohol is involved in about a third of…

A Single Source Inventory Management Tool for Dealers

Introducing BoatMatrix a single source inventory management tool for marine dealers. BoatMatrix was designed with the marine dealer in mind. After consulting dealers and industry porfessionals this online management tool has everything you need to manage your inventory  in one place along with offering built in marketing tools that drive consumers to your website to…

Fun Behind the Boat!

If you’re new to boating or simply not plugged into the watersports market, the array of fun things you can do behind your boat can be dizzying. There are a lot of choices, and the only similarity, it seems, is the need for a boat and a rope. For starters, the type of activity you take…

Boating Fails

One video that’s garnered loads of likes and shares recently in our Boating Fail series on social media depicts a wakeboarder horsing around and wiping out. Specifically, he is shown sliding up close to the boat towing him in order to catch a canned beverage, and, just as the can is tossed, the hapless youth…

WHAT TO LOOK FOR: INFLATABLE LIFE VESTS

More than just a bag of hot air. Two types of inflatables are deployed manually or automatically. All varieties are U.S. Coast Guard Type III devices and must be worn (not stowed) by anyone age 16 and older to be legal life-saving devices. They function similarly; an inflatable bladder within a Velcro- or zipper-enclosed compact…

Marine Fires, Are You Ready?

Marine Fire Extinguishers Do you have a proper marine fire extinguisher aboard your boat? You may only have seconds to put out a fire. And fire on board is serious stuff; there’s nowhere to go but overboard, and that’s a whole other problem. Here’s what to look for in marine fire extinguishers. Fire Types and…

Captains for Clean Water

The estuaries on the East and West coasts of Florida are being deluged by nutrient laden, sediment filled water. This is causing long term damage to our fisheries. Meanwhile Florida Bay is starved of clean fresh water needed to sustain the fishery. The solution is to ‪#‎BuyTheLand‬ south of Lake Okeechobee and ‪#‎SendCleanWaterSouth‬ Thanks to…